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February 2-4, 2027 | Las Vegas, NV

Thu Feb 1912:30 PM – 1:30 PMS230-C

The Power of the In-Between: Why the Middle Matters More Than Ever (Available Live + On Demand)

Presentation (1-Hour)Kitchen & Bath Trends (VFTI)
CEU Credits:0.10

Stuck between minimalism and maximalism, today’s consumers are carving out a new space that feels expressive, curated, and emotionally grounded. Enter Medium-ism, a fresh design direction that embraces contrast, layers with intention, and celebrates the middle path.

In this upbeat and eye-opening session, we’ll explore emerging style movements that resonate with the mainstream, including Tailored Prep, Vogue Crafted, Nordic Noir, Colorful Cottage, and Mid-Century Academia. These styles reflect the evolving needs for individuality, comfort, and stability. Discover how each style tells a deeper story and how to use them to create homes that are as meaningful as they are modern. You’ll leave with a new framework for design that’s practical, personal, and anything but boring.

Speakers

Tressa Samdal
Tressa SamdalSenior Director of Marketing and Product Management, Panaria Group USA & Florida Tile

More Information

Capacity Unlimited:No
Learning Objectives:Learn to turn bold trends into livable, emotionally grounded spaces with Medium-ism.
On-Demand:Yes
Option for On-Demand:Yes
Presentation Approach:Visual lecture with real-life examples and the Medium-ism design framework