ORLANDO, FL — Genuwine Cellars, the global authority in luxury wine cellar design and manufacturing, will unveil an industry-first architectural wine racking system at KBIS 2026 in Orlando. The new system represents a significant advancement in how high-performance wine cellars can be integrated into modern residential architecture.
With more than 30 years of experience and projects completed in over 25 countries, Genuwine Cellars has built its reputation by solving complex spatial, structural, and environmental challenges at the highest end of residential design. The newly introduced racking system extends that legacy, enabling seamless integration into architectural environments previously considered impractical for luxury wine storage.
Engineered with precision and designed with architectural flexibility in mind, the system allows wine cellars to be incorporated into a broader range of floor plans, elevations, and structural conditions without compromising aesthetics, performance, or long-term bottle integrity. The result is greater creative freedom for architects and designers, and expanded possibilities for builders and homeowners seeking truly bespoke wine environments.
“Our work has always been about removing limitations,” said Robb Denomme, Founder and CEO of Genuwine Cellars. “This new racking system is the product of decades of engineering expertise and on-site problem-solving. It opens the door to wine cellar installations in spaces that were once off the table, while maintaining the level of craftsmanship, performance, and luxury our clients expect.”
At KBIS 2026, Genuwine Cellars will demonstrate the system in person, showcasing how it integrates into real-world architectural workflows. Attendees are invited to engage directly with the Genuwine team to explore how the new technology, combined with the company’s end-to-end design and build services, supports collaborative design across architecture, interiors, and construction.
Genuwine Cellars will exhibit at Booth W591, West Hall, Orange County Convention Center, Orlando, Florida, between February 17–19, 2026.
About Genuwine Cellars
Founded in 1995, Genuwine Cellars is the world’s premier designer and manufacturer of custom wine cellars. Serving private collectors, architects, designers, and luxury builders worldwide, the company is recognized for its uncompromising craftsmanship, precision engineering, and architectural approach to wine storage. Genuwine Cellars creates spaces that elevate the art of collecting, aging, and experiencing wine.
Media Contact:
info@genuwinecellars.com