Tricia Zach
Director of ResearchNKBATricia Zach is the Director of Research at the National Kitchen & Bath Association (NKBA). Drawing on years of experience conducting research in the financial services industry, she sets the strategic direction for NKBA’s research initiatives and oversees the design, implementation, and reporting of the Association’s custom research studies. Tricia is passionate about economic and housing market trends, consumer demographics and behavior, and uncovering insights related to kitchen and bath design.
Lifestyle Spaces of Tomorrow: What NKBA’s 2026 Trends Reports Reveal About the Future of Home Design
Explore the most influential themes emerging from NKBA’s newly released Kitchen and Bath Trends Reports. This session highlights the major factors sha…Explore the most influential themes emerging from NKBA’s newly released Kitchen and Bath Trends Reports. This session highlights the major factors shaping residential design, including the growing emphasis on personalization, wellness-oriented spaces…Explore the most influential themes emerging from NKBA’s newly released Kitchen and Bath Trends Reports. This session highlights the major factors shaping residential design, including the growing emphasis on personalization, wellness-oriented spaces, seamless organic aesthetics, enhanced functionality, and the intentionally selective use of technology. Attendees will gain a deeper understanding of how kitchens and baths are evolving from isolate…Explore the most influential themes emerging from NKBA’s newly released Kitchen and Bath Trends Reports. This session highlights the major factors shaping residential design, including the growing emphasis on personalization, wellness-oriented spaces, seamless organic aesthetics, enhanced functionality, and the intentionally selective use of technology. Attendees will gain a deeper understanding of how kitchens and baths are evolving from isolated, utilitarian rooms into lifestyle hubs, wellness centers, and essential anchors of daily routines. The presentation offers a forward-looking perspective on how broader shifts in consumer needs and behaviors—across generations—are redefining the home for 2026 and beyond.Show MoreClick the title to see all detailsShow More
