Ashley Smith
Director of Architect & Designer PartnershipsPleina GroupAs the Director of Architect & Designer Partnerships at Pleina Group, Ashley oversees marketing, education, and professional outreach for Kalamazoo Outdoor Gourmet and Urban Bonfire, supporting the complex needs of architects and designers across North America.
With a background in interior design and a decade of specialized experience in the outdoor industry, Ashley is a firm believer that outdoor environments should be treated with the same architectural rigor as interiors, focusing her work on building the collaborative frameworks and technical education necessary to create cohesive, lasting, and experience-driven spaces.
Elevating Outdoor Kitchen Design
This presentation focuses on three key areas of outdoor kitchen design: the existing landscape, the architectural style, and the human element. Learn
…This presentation focuses on three key areas of outdoor kitchen design: the existing landscape, the architectural style, and the human element. Learn how to create sophisticated, functional spaces that prioritize client comfort and ensure long-term d
…This presentation focuses on three key areas of outdoor kitchen design: the existing landscape, the architectural style, and the human element. Learn how to create sophisticated, functional spaces that prioritize client comfort and ensure long-term durability.
Attendees will gain actionable strategies for designing sophisticated and functional outdoor kitchens that blend seamlessly with the natural landscape and surrounding architecture. They'll
…This presentation focuses on three key areas of outdoor kitchen design: the existing landscape, the architectural style, and the human element. Learn how to create sophisticated, functional spaces that prioritize client comfort and ensure long-term durability.
Attendees will gain actionable strategies for designing sophisticated and functional outdoor kitchens that blend seamlessly with the natural landscape and surrounding architecture. They'll learn how to prioritize client comfort, incorporate key human-centric design elements, and ensure lasting performance in outdoor cooking and entertaining spaces.
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