Modenus.com announces BlogTour’s third and largest trip to Las Vegas for KBIS 2016 and Design & Construction Week
BlogTour, presented by Modenus Media, has just announced its third tour to KBIS in Las Vegas in January 2016 in a continuation of its successful global design tours and its media partnership with KBIS, now in its fourth year. The four day trip will largely focus on kitchen and bath design at KBIS, The Kitchen and Bath Industry Show but will also cover highlights from IBS, the International Builder’s Show and events around Las Vegas including celebrity designer Bobby Berk’s Las Vegas based Pardee Homes projects.
Veronika Miller, CEO of Modenus Media says: “We are proud to have once again been selected as media and blogger outreach partner for KBIS. Four years in a row means the world to us and having seen such a powerful comeback in the kitchen & bath industry in those four years makes us very happy. BlogTour remains a very important program for us and this year, to enhance coverage whilst increasing one on one interaction, we are bringing a total of 24 bloggers and social media influencers but breaking them into two groups during sponsor events. This is a bigger investment on our part but an important step in delivering what the show and our sponsors have come to expect – solid results in the form of direct engagement with key influencers as well as broader editorial coverage of a show that keeps growing in terms of exhibitor numbers and events”
Since its inception during London Design Festival in 2011 BlogTour has grown to a community of over 170 influential bloggers and social media influencers and to further enhance its offering, Modenus has recently launched Designhounds (www.designhounds.com) a shared revenue concept that is powered by Instagram feeds and allows participants to join additional tours and earn travel costs back by promoting participating brands. For Las Vegas, the #designhounds concept will be turned into a photo contest that is open to all show visitors. Contestants will take a selfie with their favorite product in each participating booth and post to Instagram with #designhoundsPC as hashtag. Winners will be selected from the top entries by total likes with the Grand Prize winner joining #designhounds in Milan for Eurocucina.
BlogTour, with previous international tours to London , Cologne, Amsterdam, Milan and Venice and domestically in New York, New Orleans, LA and San Francisco, has quickly become a digital and social media phenomenon that reaches an audience of millions of followers and readers. Bloggers apply to be part of each new tour and are accepted based on a number of factors including blogging originality and frequency and social media engagement.
Design enthusiasts can keep up with BlogTour KBIS by following the Twitter hashtag #BlogTourKBIS and view all the latest posts on Modenus.com. Information about the talented team of bloggers can be found here:
BlogTour Las Vegas is sponsored by: KBIS, Thermador, Mr Steam, BLANCO, Top Knobs, TOTO, Wilsonart and Woodmode.
About Modenus Media:
Modenus Media is comprised of Modenus.com, BlogTour, ModenusTalks and Designhounds. Modenus.com is a curated online design resource for discerning home owners and with access to trade-only information for vetted design professionals at the heart of a world wide community of designers, design enthusiasts and manufacturers. Modenus supports its community with an expansive social media network, global events, brand/designer collaborations and trade show partnerships.