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February 2-4, 2027 | Las Vegas, NV

Wed Feb 03•12:15 PM – 1:15 PM•N256 Presentation

The Luxury of Less: Why Curated Design Is Winning

PresentationDesign (VFTI)

The design industry has long equated customization with value. Yet today's clients are overwhelmed by endless product options and information. Homeowners are seeking curated solutions that simplify the design process while delivering confidence and exceptional outcomes. This session explores the psychology of choice overload, the growing demand for curation, and how designers can create more efficient, profitable, and client-centered experiences by offering fewer but better choices.

Speakers

Ariana Lovato
Ariana LovatoFounder, Principal Designer, HONEYCOMB