It’s Never Just One Room: Selling for the Open-Concept Home
Though many clients begin with a kitchen or bathroom remodel in mind, project scopes seldom end there. In this session, we explore how interconnected the modern home is and why today's professionals need to provide whole-home solutions rather than isolated, single-room projects. Attendees will learn how to identify and understand the catalyst behind a project, set expectations, develop pricing strategies based on multi-room efficiencies, and guide clients through the decision-making process.
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