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EXHIBITOR NEWS

FRIGIDAIRE GALLERY® LAUNCHES NEW SMUDGE-PROOF BLACK STAINLESS SUITE OF APPLIANCES COMBINING SLEEK DESIGN WITH TIME-SAVING PERFORMANCE

Jan 10, 2017

The new suite of glossy black, smudge-resistant appliances gives consumers a neutral, clean palette for the modern kitchen

ORLANDO, FL, January 10, 2017 – Today at the 2017 Kitchen and Bath Industry Show (KBIS), Frigidaire Gallery® launched its new Smudge-ProofTM Black Stainless Steel collection, designed to meet the growing consumer need for stylish alternatives to traditional stainless steel product suites. Building on the brand’s legacy of innovation, the new line adds an upgraded finish to its best-selling appliances and includes time-saving features that make preparation, cooking, clean up and organization quicker and easier.

The full collection is equipped with Smudge-Proof™ Black Stainless Steel that resists fingerprints and cleans easily, giving consumers time back to spend where it matter most, with their families. With a modern, neutral tone, the suite provides a fresh palette to build upon in the kitchen, complementing both bright, vibrant colors and dark muted accents. Whether adding light countertops and cabinetry or pops of color in the backsplash, the Smudge-Proof™ Black Stainless Steel appliances are the first step in creating a warm, calming atmosphere in the kitchen – the ideal place for savoring family moments.

“Our new Frigidaire Gallery® Smudge-Proof™ Black Stainless Steel suite was designed to meet the growing consumer need for materials that have the same quality and durability of stainless steel, but are more unique and modern looking,” said Narss Lapinid, ‎Senior Color, Material and Finish Designer at Electrolux. “Our soft black tone and innovative features draw families into a sleek kitchen environment that provides the quick and consistent results they crave, helping to streamline household tasks and maximize family time.”

To further the conversation around color in the kitchen, Frigidaire® will be joining interior design startup Homepolish, leading color expert Pantone Color Institute and design blog Design*Sponge for a panel discussion on January 10, 2017 at KBIS around how to choose the right color shades and schemes to improve the look, mood and feel of the home.

The complete Frigidaire Gallery® Smudge-ProofTM Black Stainless Steel suite launching at KBIS 2017 includes eight new appliances:

  • Frigidaire Gallery® French Door Refrigerator

    • NEW Smudge-ProofTM Black Stainless makes cleaning a breeze.
    • Over 100 ways to organize and customize your refrigerator.
    • Easily make room for tall or large items with the new SpillSafe® Flip-Up and Slide-Under shelves.
    • Our humidity-controlled Effortless™ Glide Crisper Drawers can be configured any number of ways, either side-by-side or stacked on top of each other, so you can organize your refrigerator the way you want, while keeping fruits and vegetables fresh.
    • PureSource Ultra® Water Filtration offers effective water filtration so you get cleaner, fresher ice and water for your family.
    • A large capacity full-width Cool Zone™ Drawer extends completely and provides space to easily store anything from sheet cakes and large platters to snacks and juice boxes.
    • Available in June; MSRP $2,849

  • Frigidaire Gallery® 21” Top Mounted Refrigerator

    • NEW Smudge-ProofTM Black Stainless makes cleaning a breeze.
    • The SpaceWise® Organization System offers 100 ways to organize and customize your refrigerator with the Custom-Flex™ Door.
    • The Custom-Flex™ Door comes with four different bins and accessories so you can customize your door. It includes one Large, two Medium and one Small Bin. Additional bins can be purchased to customize storage solutions that meet your family needs.
    • Our Humidity-Controlled Crisper Drawers can be configured any number of ways, either side-by-side or stacked on top of each other, so you can organize your refrigerator the way you want, while keeping fruits and vegetables fresh.
    • Full-width wire freezer shelf gives you a way to organize items in your freezer better so you can find food quickly.
    • Available in June; MSRP $1,199

  • Frigidaire Gallery® Dishwasher

    • NEW Smudge-ProofTM Black Stainless makes cleaning a breeze.
    • OrbitClean® Wash System offers complete cleaning performance with 4x better wash coverage1, ensuring clean and ready-to-use dishes every time.
    • With SaharaDryTM technology, dishes get up to 95% dry the first time, so there’s no need to towel-dry before putting dishes away2.
    • DishSense™ Technology automatically adjusts the cycle time based on the level of clean that your dishes need for added efficiency.
    • Our SpaceWise® Organization system features adjustable racks and the largest Silverware Basket, so there’s a place for virtually anything.
    • The 34-Minute Quick Clean feature is a powerful, fast clean that fits with your schedule3.
    • Available in June; MSRP $749

  • Frigidaire Gallery® Double Wall Oven

    • NEW Smudge-ProofTM Black Stainless makes cleaning a breeze.
    • With True Convection technology (available in both ovens), a third heating element and single convection fan circulate hot air throughout the oven for faster and more even multi-rack baking, enabling you to cook more at once.
    • The Quick Preheat setting helps you prepare dinner in a snap, without added time waiting for the oven to heat up4.
    • The Effortless™ Temperature Probe shows the internal cooking temperature of your food. You set the desired finished temperature, and the oven alerts you when that temperature has been reached (upper oven only).
    • Keep food warm with a touch of a button. Ideal when rounding up the family at dinner time.
    • A 20-minute light oven cleaning that’s chemical free, odor-free, and fast.
    • Quickly clean your oven in two hours with our quick self-clean cycle.
    • Available in June; MSRP $2,999

  • Frigidaire Gallery® Single Wall Oven

    • NEW Smudge-ProofTM Black Stainless makes cleaning a breeze.
    • With True Convection technology, a third heating element and single convection fan circulate hot air throughout the oven for faster and more even multi-rack baking, enabling you to cook more at once.
    • The Quick Preheat setting helps you prepare dinner in a snap, by eliminating time waiting for the oven to heat up4.
    • The Effortless™ Temperature Probe shows the internal cooking temperature of your food. You set the desired finished temperature, and the oven alerts you when that temperature has been reached.
    • Keep food warm with a touch of a button. Ideal when rounding up the family at dinner time.
    • A 20-minute light oven cleaning that’s chemical free, odor-free, and fast.
    • Your oven cleans itself with Quick Self-Clean TM – so you don’t have to. Self-clean options available in 2, 3 and 4-hour cycles.
    • Available in June; MSRP $1,899

  • Frigidaire Gallery® Free-Standing Gas Range 

    • NEW Smudge-ProofTM Black Stainless makes cleaning a breeze.
    • True Convection offers a third heating element and single convection fan that circulates hot air throughout the oven for faster and more even multi-rack baking.
    • The Quick Preheat setting helps you prepare dinner in a snap, by eliminating time waiting for the oven to heat up4.
    • The Effortless™ Temperature Probe allows you to set the desired finished temperature and alerts you when that temperature has been reached.
    • 2-In-1 Burner & Griddle offers ultimate cooking flexibility for endless meal options. Use the simmer burner for delicate foods like sauces or the griddle burner for pancakes or flatbread.
    • Power BurnerTM offers a more powerful and faster boil to making cooking meals for the family easier.
    • A 20-minute light oven cleaning that’s chemical free, odor-free, and fast.
    • Your oven cleans itself with Quick Self-CleanTM – so you don’t have to. Self-clean options available in 2, 3 and 4-hour cycles.
    • Available in June; MSRP $1,249

  • Frigidaire Gallery® Free-Standing Electric Range

    • NEW Smudge-ProofTM Black Stainless makes cleaning a breeze.
    • True Convection offers a third heating element and single convection fan that circulates hot air throughout the oven for faster and more even multi-rack baking.
    • The Quick Preheat setting helps you prepare dinner in a snap, by eliminating time waiting for the oven to heat up4.
    • The Effortless™ Temperature Probe allows you to set the desired finished temperature and alerts you when that temperature has been reached.
    • The Fits-More™ Cooktop features five elements, including two SpaceWise® Expandable elements and a Warming Zone, so you can cook all parts of your meal at once.
    • A 20-minute light oven cleaning that’s chemical free, odor-free, and fast.
    • Your oven cleans itself with Quick Self-CleanTM – so you don’t have to. Self-clean options available in 2, 3 and 4-hour cycles.
    • Available in June; MSRP $1,199

  • Frigidaire Gallery® Over the Range Microwave

    • NEW Smudge-ProofTM Black Stainless makes cleaning a breeze.
    • Microwave automatically adjusts power levels and cooking times to cook a variety of items effortlessly.
    • Versatile settings include chicken nuggets and snacks.
    • Our SpaceWise® Rack optimizes space inside, so you can cook more at once, making dinnertime a breeze.
    • Make meal preparation and cooking simple with LED lighting that offers a clear, bright view of your cooktop.
    • See the results in action. LED interior microwave light stays on while your dish cooks.
    • With Effortless™ Reheat, you can reheat almost anything at the touch of a button.
    • Our microwaves feature easy-to-use one-touch buttons so you can cook baked potatoes, popcorn or even add 30 seconds with the touch of a button.
    • Available in June; MSRP $509

 

About Frigidaire®
Frigidaire® has been designed to help families make the most of their time and space with high-performing, easy-to-use appliances with time-saving features. To learn more about Frigidaire® and its full range of innovative home appliances, please visit www.frigidaire.com.

 

1Than a traditional spray arm.
2In its class based on industry drying tests using SaharaDry™ (March, 2012).
3Compared to Frigidaire® Normal Wash. Cycle run with 6 place settings.
4Based on single rack cooking performance not set temperature, using Quick Preheat.

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MEDIA CONTACT:
Zoey Topper
ztopper@webershandwick.com
212-537-8777

 

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