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San
Francisco, CA – November 11, 2019 – It’s
no secret that bidets have become one of the fastest-growing bathroom trends in
America. Within this category, electronic bidet seats, in particular, are on
track for continued success and a high-gradient trajectory in the home and bath
industry. Given the flexibility of their component layouts and remote-control configurations,
these products are easily subject to improvement, innovation, and experimentation.

In
the last two decades, we’ve seen the electronic bidet seat transform from bulky
and basic to fully-loaded and futuristic with next-level features like heated
seats, warm air dryers, even built-in deodorizers and nightlights. These home
hygiene products have come a long way since their earliest Japanese iterations
with one innovator truly pushing the envelope. Brondell, a Mark Cuban start-up
from San Francisco, has been responsible for quantum leaps in the industry with
their unique Swash electronic bidet seat line, including the fully-featured
flagship Swash 1400 model.

Touting
over thirteen offerings within the Swash line, Brondell has advanced modern
bidet seat technology through a variety of advances and improvements. They’ve
put quality and features at the forefront of design and adapted the category to
a North American market. Still, there’s one area of improvement they’re excited
to tackle in their 2020 Swash additions – a better price. With their brand-new
Swash Select models, Brondell is offering advanced bidet seat features like
heated seats, pulse spray, adjustable washes and even stainless-steel nozzles
at some of the most competitive price points on the market.

“At
Brondell, we’ve taken a pioneering approach in bringing bidet culture to
America and making our seats accessible to all,” says President Steve Scheer.
“For our newest models, we started from scratch, sourcing the highest quality
components but for a price point any family could afford. We hope these new
additions to our Swash line will promote awareness by helping more people
experience the many comfort, health, and hygiene benefits of electronic bidet
seats.”

Brondell’s
new Swash Select additions are set to include both remote and
sidearm-controlled models with optional warm air dryer and deodorizer upgrades,
all priced from around $189 – $259. Come by booth SL4022 at KBIS 2020 and check
out the latest in bidet seat tech plus the full spectrum healthy home
innovations by Brondell.

About Brondell

With over 16 years in the business of healthy home
innovations, Brondell brings a unique perspective to the kitchen and bath
industry. Brondell has its roots in technology, a keen eye toward design, and a
scrappy San Francisco startup spirit. In their mission to bring the hi-tech
bidet market to the American consumer, they’ve managed to imagine some of the
most innovative and bestselling products in their class while expanding into
the markets of smart air purification and efficient water filtration. Over the
years, they’ve garnered a reputation for disrupting the status quo, winning
awards from Wired, Good Housekeeping, Home Magazine and many others for their
distinct products and pioneering vision.

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