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EXHIBITOR NEWS

Showcases Products Built for How People Truly Live in the Kitchen and Bathroom

Jan 21, 2020

LAS VEGAS, KITCHEN & BATH INDUSTRY SHOW (January 21, 2020) –
American Standard is welcoming show attendees into the heart of the home at the
2020 Kitchen and Bath Industry Show, highlighting key products by showcasing
how they fit into the swirl of life through the design of its booth. Since
people spend six to seven years of their life in the kitchen and bathroom,
American Standard created suites built within the framework of a house that
capture the feeling of those intimate spaces and paint the picture of how its
products fit into the most important rooms of people’s homes. Drawing on its
150-year legacy of creating products with built-to-last quality and
never-let-you-down performance, American Standard is going beyond just the look
of a kitchen or bathroom to bring innovations that fit consumer desire for products
that not only deliver style but also improve everyday life.

The select
group of products highlighted in the suites include the contemporary Studio S
Collection, a new, full-suite solution for the bathroom and kitchen, and the
SpaLet Bidet Seats and Integrated Toilet family.

Studio S
Bath and Kitchen Collections Combine Striking Aesthetic with Everyday Comfort People
Crave

American
Standard’s take on contemporary combines smooth, flowing surfaces with
distinctive geometric shapes in its Studio S Collection, for the clean,
striking aesthetic consumers want to achieve while remaining comfortable enough
for everyday use. Striving to provide an option for any aesthetic, American
Standard understands that people want their home to express a unique style, but
also gets that with the look must come a faucet that can handle the dinner or
party prep and cleanup and that guests will never have to ask for a plunger.
The collection allows consumers to mix and match pieces to fit any style and
space while enjoying the comfort and sensibility that American Standard is
known to deliver, and the modular design approach offers options across bath
faucets, showering, toilets and kitchen in a minimalist thematic, making it
easy to find the right pieces for everything from a full remodel to a quick
refresh.

A full bath suite to meet any
project needs

Now a
full-suite solution with the addition of coordinating furniture and chinaware
pieces, like the 17-inch soaking tub featuring sharp lines married to soft
curves inside to guarantee a relaxing, deep soak bathing experience, the
striking Studio S line a one-stop shop for creating the urban bathroom that
dreams are made of.

The
collection includes an oval-shaped above-counter or vanity top sink, double
drawer vanity with legs, freestanding tub and an assortment of toilets,
including a new tankless, low-profile Studio S toilet featuring American
Standard’s innovative PowerFlo technology for a quieter, more powerful flush.
These pieces join the existing lineup of fittings in contemporary
European-inspired silhouettes juxtaposed with smooth, softer surface details,
including bathroom sink faucets in monoblock, widespread and vessel faucet
configurations, showering options in both Pressure Balance and Thermostatic
valve options, diverter trims, and a drenching, generously sized 8-inch rain
showerhead. Rounding out the collection are smartly styled accessories
comprised of towel bars, a towel ring, robe hook and pivoting toilet paper
holder, all available in in trending finishes of matte black, polished chrome,
and stainless steel.

Aside from
the comforts designed for the consumer, American Standard has also created
features to benefit the plumber. The faucets’ innovative Speed Connect system
simplifies installation by saving time and labor costs thanks to easy hose
connections, and the freestanding tub saves time, labor and materials costs
with an integral drain and concealed leveling feet, making it equally luxurious
and easy to install.

The Studio
S Bathroom Collection is available at kitchen and bath showrooms nationwide.
List prices range from $278 to $3,140.

A kitchen family with contemporary pop

The new Studio
S Kitchen Faucet Collection provides the visual pop of simple, clean lines
people are seeking while maintaining the practicality expected in a kitchen
faucet. An extension of the brand’s popular Studio S Bathroom line, the kitchen
collection gives consumers the means to navigate kitchen tasks quickly and
efficiently with zero sacrifice on aesthetic. With multipurpose functionality
thanks to features like pull-down faucet heads, multiple spray options and
drip-free dependability, plus inspirational elements from Scandinavian design, Studio
S is sleek, practical and versatile.

All Studio
S kitchen faucets feature Dock-Tite magnetic docking, keeping the spray head in
place. Pull-Down and Bar models come with Re-Trax technology, ensuring smooth
and easy retraction of the spray head for virtually effortless maneuverability
for moments that matter in the kitchen. The collection includes pull-out and
pull-down models, a semi-professional and bar faucet, pot filler and matching
accessories including a soap dispenser and deck plate.

The Studio S Kitchen Faucet Collection
from American Standard is available at kitchen and bath showrooms
nationwide, with faucets ranging from $320 to $795.

Open,
Cleanse, Dry and Flush Hands-Free with the SpaLet Bidet Portfolio

American
Standard is giving a nod to the not-so-secret behavior of phone use in the
bathroom – 75 percent of Americans admit to using their phone while on the
toilet[i]
– with its SpaLet collection, which allows people to do their business
hands-free. With the benefits of a bidet integrated into the toilet, the whole
family – from young kids to new and expectant moms to seniors – gains a more
convenient and hygienic experience and saves on space. Plus, creature comforts
like a heated seat, warm air dryer and deodorizer mean American Standard’s
SpaLet just might be the most comfortable seat in the house.

With a
standalone bidet toilet and three additional seats that can be installed on an
existing toilet, offered as either electrical or non-electrical attachments, these
smart products replace old habits and provide healthy, accessible living.  The
unique double water spray system has dual nozzles to direct water to both front
and rear areas for cleansing, and users can also adjust everything from nozzle
positioning and water/seat temperature to spray strength level via the touch of
a button on the intuitive remote or the twist of a dial. The hands-free element
also reduces paper consumption and achieves a feeling of clean unmatched by
traditional toilet paper or wipes.

The SpaLet portfolio
includes:

  • Advanced Clean
    100 SpaLet Bidet Toilet
    – combining the
    cleansing of a bidet with the sleek lines of a modern, auto-flush toilet, the
    Advanced Clean 100 SpaLet Bidet Toilet is engineered for unparalleled personal
    hygiene and design excellence styled to complement every bathroom.
  • Advanced Clean
    3.0 SpaLet Bidet Seat
    – the sleek,
    ultra-slim design ensures this feature-packed seat delivers superior cleansing
    without sacrificing style.
  • Advanced Clean
    2.5 SpaLet Bidet Seat
    – this low-profile
    bidet seat, like its counterpart, is designed to fit most elongated bowls,
    making it easy to upgrade the home bathroom experience.
  • Aquawash 2.0
    Manual SpaLet Bidet Seat
    – the manual
    SpaLet bidet seat delivers unparalleled cleansing and improved hygiene at a
    more accessible price point.

American
Standard SpaLet Bidet products range from $128 to $4,080 and are available at
select retailers and bath showrooms nationwide.

All American Standard collections are designed with the consumer
in mind; stylish, innovations that help improve everyday life.

For more information, visit americanstandard.com.

# # #

FOR
MORE INFORMATION:

Jillian Flanagan

Kaitlyn Adams

BML Public Relations

For LIXIL Americas – American Standard, DXV, GROHE

973-337-6395

jflanagan@bmlpr.com

kadams@bmlpr.com

ABOUT
AMERICAN STANDARD

American Standard makes life healthier, safer and more beautiful
at home, at work and in our communities. For 150 years, the brand has
innovated and created products that improve daily living in and around the
bathroom and kitchen for residential and commercial customers. It has been
recognized with 83 product innovation and design awards in the past five years.
American Standard is part of LIXIL, a global leader in housing and
building materials products and services. Learn more at americanstandard.com, or follow us on Facebook, Twitter, Instagram, YouTube, Pinterest.

ABOUT
LIXIL

LIXIL is a
global leader in the housing and building industry. Our unique portfolio spans
everything from technologies that revolutionize how we interact with water in
our daily lives, to a full lineup of products and services for housing and
major architectural projects. Delivering core strengths in water, kitchen,
housing, and building technologies, our brands including LIXIL, American
Standard, GROHE, DXV, INAX, and Permasteelisa are leaders in the industries and
regions in which they operate. LIXIL operates in more than 150 countries and
employs more than 70,000 people, bringing together function, quality, and
design to make people’s lives better and more delightful – wherever they are.
Learn more at www.lixil.com and
follow us on Facebook and LinkedIn.

Dock-Tite®, Re-Trax®, Studio® S and PowerFlo®
are registered trademarks of AS America, Inc.

[i]
According to a 2018 BankMyCell survey
on smartphone bathroom habits

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