“Beyond Pinterest: Why Professional Design Matters More Than Ever”
Homeowners have never had more access to design inspiration. Pinterest, Instagram, YouTube, AI-powered tools, and online retailers have given consumers unprecedented access to ideas, products, and information. Yet many designers report that clients are more overwhelmed than ever.
If inspiration is free and anyone can create a mood board, what role does the professional designer play in today's market?
This panel brings together designers, manufacturers, and industry leaders to explore how the value of design services is evolving. Panelists will discuss the shift from information-based expertise to decision-making expertise, the growing demand for curation over customization, and why clients increasingly seek confidence, clarity, and risk reduction rather than simply beautiful spaces.
Through real-world examples and audience discussion, attendees will gain insight into how successful firms are redefining their value proposition, communicating expertise, and building businesses that remain relevant in a rapidly changing marketplace.
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