EXHIBITOR NEWS

Design-Craft® Cabinets Get Personal-And It Shows

Feb 2, 2014

Design-Craft Cabinets announces the new Loxley door style and Cottage White Sheer finish this week at the Kitchen & Bath Industry Show, part of Design & Construction Week™ in Las Vegas, Nevada. Introduced by Elkay in 2011, Design-Craft features more space inside with deep wall cabinets, taller and wider drawers and barrier-free frameless construction spanning traditional, transitional and contemporary styles.
 
“With Design-Craft, we aim to deliver the highest level of performance in the hardest working room in the home – the kitchen,” says Scott Fettig, director of product marketing, wood products. “The perfect kitchen is different for everyone, with style, design and functionality unique to each homeowner. By adding new choices, like the Loxley door and the Cottage White Sheer finish, we make it possible for the designer to personalize each room, so the people, the cook or the family who live there are inspired by their space.”
 
More Choice. More Satisfaction.
 
The simple elegance of the Loxley style fits well with current kitchen style trends. According to the RICKI [Research Institute for Cooking and Kitchen Intelligence] Kitchen Design Preferences study from 2013, 47 percent of designer respondents indicated that “casual/transitional/farmhouse” themes are trending up. The Loxley wide stile and rail details, with simple beaded accents are casual, classic elements, perfect for today’s preferences.
 
The warm white semi-transparent Cottage White Sheer finish creates a color-washed finish that enhances the natural character of the wood. Allowing the natural beauty of the wood grain to show through, variations such as color, mineral streaks and grain remain visible. A satin finish, oven-cured topcoat completes the process and provides a superior, sealed barrier to moisture and everyday wear and tear.
 
Design-Craft Cabinets are manufactured in the United States, by Elkay. Since 1920, Elkay has been making innovative products and delivering excellent, domestic customer care. Elkay is committed to sustainability and our country, using local forests and manufacturing cabinetry in the United States. Like your family, the Elkay family has values and traditions that endure; for almost a century, Elkay has been an American-owned and operated company, providing thousands of jobs that support our families and communities.
 
For more information, visit designcraftcabinets.com.